Search Engine Optimization

There’s no substitute for SEO.

With approximately 93% of all web traffic being generated via a search engine, finding a team to help your company stand out in the search results has become essential.  At The Brandon Agency, we are dedicated to providing premium local- and national-based search engine optimization services to help drive traffic and increase revenue.

As a leading SEO agency, our specialists have a proven track record of building strategies for a myriad of industries to help you rise above your competition, regardless of your product, service, or location. And, as a Google Partner, you can rest assured that only 100% white hat techniques will be used, keeping your website penalty-free.

Interested in learning more about our SEO processes?  View a list of our search engine optimization techniques and capabilities below, and don’t hesitate to contact us with any additional questions you may have.

SEO Services

SEO Audits

SEO Audits

Starting with a customized, detailed audit of your website and your current rankings, we tell you where you stand. Our process often identifies some issues and simple fixes that can generate immediate results. Information from your audit is then used as a baseline to measure your ongoing SEO improvements. 

Keyword Research

Keyword Research

Effective SEO is about generating targeted, qualified traffic. And keyword research is the most valuable and highest-return activity in any SEO campaign. It can detect shifts in demand, respond to changing market conditions, and drive the highest-valued traffic to your site. You need insight into your current customer’s online behavior and psychology. We dig deep into the data. We evaluate search volumes, explore the long tail of keyword demand, and measure keyword difficulty. The effort is well worth the result. 

On-site Optimization

On-site Optimization

The goals of technical on-site SEO optimization are to help search engines interpret page content, help users quickly see what a page is about, and whether it addressees their search query. It’s like helping a search engine understand what a human would see if they visited that web page. Our process ferrets out problems related to usability, accessibility, authority distribution, and how the site is crawled by search engines.

Local Optimization

Local Optimization

All search is personal, and it is definitely local. Local optimization is vital to search results, especially if you’re a business with physical locations. To compete, you’ll need to optimize your local directory listings so people can find and buy from you. We specialize in local optimization—combined with a strong marketing campaign—to elevate your SEO results.

Link Building

Search engines use sophisticated link analysis to discover how pages are related to each other. The engines have refined the use of link data to a fine art, and they use complex algorithms to perform nuanced evaluations of sites and pages. As some attempt to game the system, it’s possible to get caught up in spam links or practices that can lead to being blacklisted. We keep you away from that risk, by using only ethical methods to target and secure links with high domain authority. 

Content Strategy

Content Strategy

The most successful SEO campaigns are rooted in creating and sharing content that is interesting, valuable, and useful. We develop a content strategy and apply it throughout your existing website to help increase rankings. Or, if you prefer, we can provide you with content.

Conversion Rate Optimization

Conversion Rate Optimization

To optimize conversions, you must do many things well:

  • get a prospect to the correct landing page
  • generate a product view on an e-commerce site
  • capture leads
  • understand the target audience and its path to conversion

And there’s always more you could be doing. Partner with us to see the opportunities you’re missing.

Reporting

Reporting

Two constant aspects of SEO are: measure and refine. We take the burden off of you by tracking data about rankings, referrals, links, and more. Then we analyze it and suggest changes. The result is a continual drive to improve results. We focus on metrics that matter, including rankings by search term, search engine share of referring visits, search engine referrals, visits by search term, and conversion rate by search term. Every website has different key metrics, but we believe that if you can measure it, you can improve it. 

SEO Trends

Search is exploding

Search is evolving

Search competition is increasing

    TBA has been a great partner for us. We started with rebuilding our website, then added an SEO strategy, then began testing and growing our digital marketing. The team at TBA goes above and beyond for their clients and we have been able to show clear success as a result of the partnership.

    Treavor Halleck, Security Finance

How good is your SEO?

Request an SEO site audit